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Wunderman Thompson Antwerp

SCOOORE!
BE

SUPER CAR SITTERS

Letting football fans watch over the car of a player
  1. CHALLENGE

    MAKE A SPORTS BETTING BRAND STAND OUT DURING THE WORLD CUP

    SCOOORE! is a Belgian sports betting brand that wants to make predicting sports acceptable and accessible for everyone. Unlike its competitors, SCOOORE! doesn’t focus on big profits or high stakes, but on having fun with friends. So, we decided to give football fans a chance of winning a price that no stake or profit can match.

  2. WORK

    WHILE OUR RED DEVILS WERE IN RUSSIA, FANS COULD WATCH OVER THEIR CARS

    On June 14th , our star players left for Russia to try and win the World Cup. But their super cars stayed at home. So, one month before the start of the World Cup, we asked people to predict a friendly game of the Belgian team with SCOOORE! to have a chance of watching over the car of a Belgian Red Devil. After the players had left for Russia, a few lucky fans could pick up their super car and drive it for as long as Belgium was in the tournament.